News Archive | MedicAlert Foundation The Real Medical ID, MedicAlert medical IDs provide protection in an emergency. Backed by our 24/7 emergency services, genuine MedicAlert IDs are globally recognized by first responders and medical professionals. Tue, 20 May 2025 14:18:48 +0000 en-US hourly 1 https://blog.medicalert.org/wp-content/uploads/2022/01/cropped-favicon-32x32-1-32x32.png News Archive | MedicAlert Foundation 32 32 192520198 MedicAlert Launches First Responder Council to Advance Lifesaving Emergency Care /news/medicalert-launches-first-responder-council-to-advance-lifesaving-emergency-care/ /news/medicalert-launches-first-responder-council-to-advance-lifesaving-emergency-care/#respond Tue, 20 May 2025 04:04:20 +0000 https://blog.medicalert.org/?post_type=news&p=39020 New Advisory Panel Builds on Nearly 70 Years of Trust Between First Responders and MedicAlertTURLOCK, CA — May 19, 2025 — In honor of National EMS Week, MedicAlert Foundation is proud to announce the launch of its First Responder Council, a new advisory group that strengthens the critical link between emergency services and the life-saving […]

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New Advisory Panel Builds on Nearly 70 Years of Trust Between First Responders and MedicAlert

TURLOCK, CA — May 19, 2025 — In honor of National EMS Week, MedicAlert Foundation is proud to announce the launch of its First Responder Council, a new advisory group that strengthens the critical link between emergency services and the life-saving medical information MedicAlert provides.

More than 133 million Americans live with a chronic condition that could impact their treatment in a medical emergency. MedicAlert ensures those conditions are flagged for first responders and accompanied by the critical medical history they need to avoid misdiagnoses, harmful interventions, or delays in care.

“The more information I have, the better I can do an educated field diagnosis, and the better I can treat you,” said Bernard Taylor, firefighter, paramedic, and founding council member.

For nearly seven decades, MedicAlert has been a trusted partner to first responders—ensuring that vital medical information is available when seconds count. The First Responder Council builds on this legacy by bringing together seasoned professionals from fire, EMS, and law enforcement to help MedicAlert shape the future of emergency medical information sharing.

Elevating the Voices on the Front Lines

The First Responder Council is composed of respected professionals who are not only active in the field, but also educators, advocates, and content creators. Their real-world experience will help inform MedicAlert’s services, enhance first responder training, and guide the development of resources and content tailored to the realities of emergency care.

Founding Council Members include:

“Since our founding in 1956, first responders have been vital partners in our mission of protecting and saving lives—we couldn’t do it without them,” said Karen Cassel, President and CEO of MedicAlert Foundation. “This council ensures we’re listening to and learning from those on the front lines.”

A Legacy That Continues

The First Responder Council is part of “The Legacy Continues”—a new initiative within MedicAlert’s Everyday Heroes program that honors the deep connection between MedicAlert and emergency personnel. Through educational resources, training tools, and real stories from the field, the program highlights how today’s EMS professionals carry forward a mission that began in 1956.

This includes the debut of 69 Years of Every Second,” a short video capturing the powerful role MedicAlert continues to play in modern emergency care. MedicAlert is proud to collaborate with in/PACT and Ringer Sciences on this initiative, bringing fresh energy and creative storytelling to the ongoing effort to support first responders.

MedicAlert Foundation’s first responder education programs are made possible by a generous grant from the Soule Family Foundation, in honor of  Walter A. and Charlotte Soule.

Learn More and Get Involved

Visit everydayheroes.medicalert.org to explore the initiative, and find out how you can support first responder training and celebrate the everyday heroes in your community.

About MedicAlert Foundation
MedicAlert Foundation is a nonprofit organization dedicated to saving lives by providing first responders and caregivers with vital medical information when it matters most. For nearly 70 years, MedicAlert has been a trusted source of medical IDs and emergency response services, helping people live with confidence and security.


About in/PACT and Ringer Sciences
in/PACT is a purpose-driven technology and services company focused on creating innovative campaigns and programs that inspire giving and drive measurable social impact. By partnering with brands, nonprofits, and influencers, in/PACT helps organizations tell their stories and connect with audiences in meaningful ways.

Ringer Sciences is a leader in influencer strategy and management, known for leveraging authentic content creators to build emotional connections and expand brand reach. Ringer Sciences specializes in identifying key influencers, developing strategic messaging, and delivering impactful campaigns that resonate with diverse audiences.

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MedicAlert Launches “Everyday Heroes” Initiative to Celebrate and Support First Responders /news/medicalert-everyday-heroes/ /news/medicalert-everyday-heroes/#respond Mon, 28 Oct 2024 21:57:50 +0000 https://blog.medicalert.org/?post_type=news&p=36193 MedicAlert is proud to announce a new initiative to recognize the life-saving contributions of real everyday heroes - our first responders.

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Each year, Americans make more than 240 million calls to 911. The emergency responders who arrive first on the scene are critical to preserving life and safety. Their jobs are stressful and sometimes dangerous, requiring them to put the safety and wellbeing of others ahead of their own. Despite their extraordinary efforts every day, their work is often unheralded.

On this National First Responders Day, MedicAlert Foundation proudly announces the launch of Everyday Heroes, a nationwide initiative to celebrate and support our first responders while raising public awareness about the critical role MedicAlert plays in emergencies. The effort is set to take off in December, focusing on the message that “Every second counts.”

Everyday Heroes honors the life-saving work of EMTs, paramedics, firefighters, and all first responders. The initiative is designed to build public appreciation and fund the training of EMTs by amplifying important voices in the first responder community, rallying public engagement, and securing corporate support.

“First responders are our Everyday Heroes. And heroes must act fast. MedicAlert gives them what they need: vital medical information—right when it counts,” said Karen Cassel, CEO & President of MedicAlert Foundation.

“We all rely on first responders in an emergency, and first responders rely on MedicAlert to provide essential information in critical moments. Emergency responders are our valued partners; we’re excited to share their stories and help first responders get the recognition they deserve.”

Program Goals & Impact

Celebrate First Responders

Share real stories of first responders in action and the families they’ve helped, showcasing the human impact of their service.

Raise Awareness

Illuminate the life-saving role first responders play in our communities, and how MedicAlert empowers them to make quick and confident diagnoses and care decisions for their patients.

Save More Lives

First responders rely on MedicAlert’s vital information to provide care quickly and effectively. With MedicAlert, people with life-threatening medical conditions can help ensure that every EMT and responder has the essential information needed to make life-saving decisions when time is critical.

Inspiring Connection & Saving Lives

The Everyday Heroes initiative is a tribute to the selfless courage and swift actions of first responders who work tirelessly to protect and save lives. Using real-life stories, the non-profit will showcase the work of first responders and explain how MedicAlert supports these heroes with the critical information they need to act quickly in emergencies. These powerful stories demonstrate the life-saving impact of having vital medical information accessible in moments where every second counts.

Everyday Heroes is not just about raising awareness. It’s about fostering a deeper connection between the public and first responders — highlighting the importance of being prepared and ensuring that everyone can receive the right care at the right time. By supporting EMT training and spreading this message, the campaign aims to inspire people to take action, become part of the MedicAlert mission, and help save lives.

This initiative is led by MedicAlert Foundation in collaboration with in/PACT and Ringer Sciences. Initial funding for Everyday Heroes is provided by a generous gift from the Walter A. and Charlotte Soule Family Foundation.

Learn More & Get Involved

Visit everydayheroes.medicalert.org to learn more about the initiative and find out how you or your organization can support EMT training and celebrate our first responders.

About MedicAlert Foundation

MedicAlert Foundation is a nonprofit organization dedicated to saving lives by providing first responders and caregivers with vital medical information when it matters most. For almost 70 years, MedicAlert has been a trusted source of medical IDs and emergency response services, empowering individuals to feel safe and connected.

About in/PACT and Ringer Sciences

in/PACT is a purpose-driven technology and services company focused on creating innovative campaigns and programs that inspire giving and drive measurable social impact. By partnering with brands, nonprofits, and influencers, in/PACT helps organizations tell their stories and connect with audiences in meaningful ways.

Ringer Sciences is a leader in influencer strategy and management, known for leveraging authentic content creators to build emotional connections and expand brand reach. Ringer Sciences specializes in identifying key influencers, developing strategic messaging, and delivering impactful campaigns that resonate with diverse audiences.

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Pioneering Program Tackles Major Pain Point For People with Sickle Cell Disease /news/pioneering-program-tackles-major-pain-point-for-people-with-sickle-cell-disease/ /news/pioneering-program-tackles-major-pain-point-for-people-with-sickle-cell-disease/#respond Fri, 20 Sep 2024 20:05:20 +0000 https://blog.medicalert.org/?post_type=news&p=35341 September 20, 2024 – There’s one thing every person with sickle cell disease dreads: having to go to the ER and fight for care during a pain crisis.But now there’s a beacon of hope for the 100,000 Americans living with the blood disorder. MedicAlert Foundation and Sickle Cell Disease Association of America (SCDAA) have partnered […]

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September 20, 2024 – There’s one thing every person with sickle cell disease dreads: having to go to the ER and fight for care during a pain crisis.

But now there’s a beacon of hope for the 100,000 Americans living with the blood disorder. MedicAlert Foundation and Sickle Cell Disease Association of America (SCDAA) have partnered on a groundbreaking initiative to improve their experience in the emergency room.

The non-profits’ goal is to speed up treatment and improve outcomes when someone with sickle cell disease (SCD) seeks emergency care during a debilitating pain crisis. 

 

The Pain of Sickle Cell

SCD is a hereditary disease, characterized by misshapen red blood cells that don’t flow freely through the body. These cells become lodged in small blood vessels, blocking blood flow and causing episodes of excruciating pain – the hallmark symptom of SCD known as a sickle cell pain crisis

Pain crises can be frequent, and last from a few hours to a few days, or even weeks. Severe pain crises need immediate emergency treatment to avoid potentially life-threatening complications. Often, the only medications that can treat this level of pain are opioids.

 

Battles in the Emergency Room

In the U.S., 90% of people with sickle cell disease are Black. Often, they face an uphill battle to get timely and appropriate care in an emergency setting. Because sickle cell is a rare disease, many healthcare providers are unfamiliar with protocols for treating a pain crisis. In addition, implicit or explicit bias in the healthcare community can result in patients being wrongly labeled as “drug seekers” when seeking pain relief for SCD.

Sickle cell patients report that even when they’re in intense pain, they clean themselves up and dress nicely to go to the ER, in hopes they’ll be taken more seriously. Although they’re taught to be well versed on the pain meds in their care plan, ER personnel are sometimes suspicious if patients name specific drugs and dosages. 

As a result, SCD patients often endure agonizingly long waits for the medication they desperately need. They suffer unnecessarily, and the risk of serious or even fatal complications escalates quickly the longer they wait for adequate care.

 

Improving the ER Experience

This joint program leverages MedicAlert’s recognition in the medical community – and long-standing reputation for providing valuable patient information in an emergency – to help people with SCD easily communicate their medical history during a pain crisis.

“Our sickle cell warriors suffer because medical personnel don’t believe them. They don’t believe the individual is sick or in pain. They don’t believe the patient can tolerate the high dose of pain meds they’re asking for.

That’s why this partnership with MedicAlert is so exciting. Doctors already know MedicAlert. There’s a level of credibility and familiarity health care providers have when a sickle cell patient presents their MedicAlert card,” said Regina Hartfield, SCDAA’s President and CEO. 

Participants are armed with two potent weapons: a MedicAlert ID card and an extensive digital health profile. Every participant receives an ID Card with a personalized QR code to present when they visit the ER. It grants emergency personnel instant access to the patient’s health profile, including their medical history, physician-approved pain management plan, and hematologist contact information. This cuts through confusion and delays, enabling ER staff to make faster and more informed treatment decisions.

Thanks to initial funding from a corporate donor, during the program’s pilot phase these tools are provided free of charge to adults living with SCD.

“We’re so happy to work with SCDAA on this vital initiative – especially during Sickle Cell Awareness Month,” said Karen Cassel, CEO and President of MedicAlert Foundation. 

“What these sickle cell warriors face in getting emergency care is daunting. Our goal is to provide tools that improve the ER experience for everyone with SCD. This program is a significant step forward in tackling the unmet needs of the SCD community – and it aligns perfectly with MedicAlert’s mission of protecting and saving lives.”

 

Taking Action for Better Care

During the pilot phase, the non-profit organizations are collecting pre- and post-ER visit feedback from participants to measure the success of this intervention so it can be rolled out more broadly. The pilot program is now open to U.S. adults 18 and over with sickle cell disease. Every participant helps advance development of tools that can benefit the entire sickle cell community. Individuals interested in participating can apply online at: Sickle Cell Intervention Pilot. 

About MedicAlert Foundation

MedicAlert Foundation is a nonprofit 501(c)(3) organization, and the creator of the original medical ID. Since 1956, MedicAlert has helped people with chronic medical conditions receive fast and accurate emergency care. The MedicAlert emblem is globally recognized by first responders and emergency personnel, who engage MedicAlert’s live emergency response specialists for the patient’s full health details and connection to emergency contacts. For more information, visit medicalert.org.

 

About Sickle Cell Disease Association of America

The Sickle Cell Disease Association of America is a national organization working to advocate for individuals living with sickle cell disease, provide education and support, and promote research to ultimately improve the quality of life for those affected. With over 50 years of service, SCDAA plays a pivotal role in advancing the awareness and understanding of sickle cell disease. For more information, please visit www.sicklecelldisease.org

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Media Contact:

Julie Hylton

VP, Communications


MedicAlert Foundation

jhylton@medicalert.org

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